Tuesday, September 28, 2010

Some Strengths and Weaknesses

Based on my research throughout this blog process I have identified a few strengths and weaknesses at ole McDonald's.

Strengths
Brand Recognition
Reasonable Prices
New Product Innovations
Global Market Share
Charitable Program
Good Advertising

Weaknesses
Unhealthy Menu Items
High Employee Turnover

In my quick assessment, the strengths outweigh the weaknesses which probably helps explain part of the reason the stock price is continuing to perform so well.  Today MCD closed at $74.63 down -$0.13 (or -0.17%).

http://www.google.com/finance?q=mcd

2 comments:

  1. I think McDonald's consistency is another big reasong for it's success. Whether you are in Palm Beach, Murray or Chicago, you know what you are getting.

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  2. Good point, I would agree with that.

    ReplyDelete